The I.O.C is so picky with the events and sports that get medals – where's the gold for funniest tweet?
Drawing inspiration from the just-gone Olympics, KK Outlet produced a series of posters to celebrate the 2012 sporting extravaganza. While the Games can be a high pressure, the posters for 'World's Best Instagrammer' and the 'Paper Scissors Stone Championships' are anything but.
Located in Hoxton Square, KK Outlet's office has been in the middle of the Olympic shenanigans, and their posters capture the 'spirit' of the Games, because that's all that really counts. Right?